Project overview
Hospitality sector purchasing
Lynx Purchasing provide procurement services for the catering and hospitality industries. By leveraging their negotiating skills and our network of suppliers, they achieve savings for their customers on food and beverage, catering equipment, utilities and specialist services.
At the time we began working with Lynx, they had recently had their website redesigned, but it quickly became apparent that it didn’t clearly communicate their service or reflect the quality and personality of their brand. The result was a decline in user engagement and a loss of Google rankings due to broken and toxic links.
